Daniele Trevisani's Books
- Writer of the best selling marketing book in Italy from 2001 to 2007:
"Psychology of Marketing and Communication".
- Author of other published management books such as "Corporate,
Personal and Organizational Competitiveness", "Consumer Behavior and
Corporate Communication", "Intercultural Negotiation", and many other
- Among the top researcher in Europe for the Holistic-Scientific
approach to Human Potential.
- He is author of more than 100 published articles in management
|"Corporate, Personal and
Organizational Competitiveness Tools for the Development and
Creation of Value". Franco Angeli Publisher, Milan, 2000.
|"Psychology of Marketing & Communication":
Buyer's Impulses, Persuasion Tools, New Strategies for Communication and
Management". Franco Angeli Publisher, Milan, 2002.
& Strategic Communication: From the Analysis of Consumer Behavior to
Communication Management" Franco Angeli Publisher, Milan, 2003.
Communication beyond cultural barriers. From internal relations to
international negotiations". Franco Angeli Publisher, Milan. 2005.
||The Change Director.
Integrated approaches to human resources, personal and organizational
development, and coaching. Franco Angeli Publisher, Milan, 2007.
Methods and techniques for human performance coaching and training.
Franco Angeli Publisher, Milan, 2009. (240 pages).